John Frow

Summary: Frow’s “Approaching Genre” and “Literary Genre Theory”

In “Approaching Genre” John Frow begins by conveying the implicit rules of understanding a rhetorical text: “the knowledge the reader is expected to have is intertextual: knowledge of earlier reports and earlier controversies” (7).  The readers, through their common understanding of prior events, form a discourse community that both creates and decodes meaning, thereby continuously … Continue reading →